by Kesh | Mar 11, 2022 | Digital Marketing
Hey Siri – or should we say, marketers? There are over 4.2 billion active voice assistants worldwide, with 7 in 10 consumers choosing voice search over traditional type searches – and it’s having a major impact on Search Engine Optimisation (SEO). While voice search...
by Kesh | Sep 10, 2021 | Digital Marketing
Did you know that over 90% of shoppers read reviews before visiting a business and put as much weight on them as personal recommendations? Simply put, customers are the best brand advocates and what they think about your business can make or break your brand. Online...
by Kesh | Jun 8, 2021 | Marketing Digital Marketing
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by Kesh | Jan 27, 2021 | Business, Marketing
Tracking the performance of digital marketing campaigns is now an essential part of any strategy. Metrics provide businesses with a detailed picture of what is working and what is not when it comes to their marketing efforts. But what are these marketing metrics?...
by Kesh | Oct 7, 2019 | Digital Marketing
Brands aspiring to remain relevant in the digital era, must consider building a solid online presence, as it opens up a world of opportunities for organisations in pursuit of business growth. Let’s take a closer look at four of the most effective ways to build brand...
