How NFTs are Shaping the Future of Marketing

How NFTs are Shaping the Future of Marketing

Non-fungible tokens (NFTs) have exploded into the tech space in the last few years. The NFT market has grown tenfold in two years and is bursting with opportunity and excitement. But what exactly is an NFT? And how are NFTs impacting the world of marketing and...
Content Strategy: What All Marketers Should Know

Content Strategy: What All Marketers Should Know

Content strategy is something that is often spoken about in the social media and marketing space. But have you ever stopped to consider what exactly is meant by this term? Understanding this concept and knowing how to create an impactful content strategy is a core...
2022 Marketing Trends: What to Watch Out For

2022 Marketing Trends: What to Watch Out For

Change is nothing new to the world of marketing. It has always had to evolve at a rapid pace to meet customers’ needs and expectations. However, 2021 has seen more transformation than ever before with social commerce, diversity, nostalgia marketing, and more taking...
Top 10 Marketing Trends: Brands That Got It Right

Top 10 Marketing Trends: Brands That Got It Right

Like 2020, 2021 has been a year of change and transformation. It’s been a year of the ‘new normal’ not only in our personal lives but also in the marketing space – which like every other industry has had to adapt to stay relevant. So, as this eventful year draws to a...