by Kesh | Aug 23, 2022 | Marketing
Non-fungible tokens (NFTs) have exploded into the tech space in the last few years. The NFT market has grown tenfold in two years and is bursting with opportunity and excitement. But what exactly is an NFT? And how are NFTs impacting the world of marketing and...
by Kesh | Aug 15, 2022 | Content Marketing
Content strategy is something that is often spoken about in the social media and marketing space. But have you ever stopped to consider what exactly is meant by this term? Understanding this concept and knowing how to create an impactful content strategy is a core...
by Kesh | Dec 23, 2021 | Marketing
Change is nothing new to the world of marketing. It has always had to evolve at a rapid pace to meet customers’ needs and expectations. However, 2021 has seen more transformation than ever before with social commerce, diversity, nostalgia marketing, and more taking...
by Kesh | Dec 3, 2021 | Digital Marketing
Like 2020, 2021 has been a year of change and transformation. It’s been a year of the ‘new normal’ not only in our personal lives but also in the marketing space – which like every other industry has had to adapt to stay relevant. So, as this eventful year draws to a...
by Kesh | Sep 10, 2021 | Digital Marketing
Did you know that over 90% of shoppers read reviews before visiting a business and put as much weight on them as personal recommendations? Simply put, customers are the best brand advocates and what they think about your business can make or break your brand. Online...