by Kesh | Jul 19, 2022 | Digital Marketing
Generation Z, also known as Zoomers, is the generation born between 1996 and 2012. While they share many characteristics with the Millennial generation that comes before them, Gen Z has some truly unique behaviours. Growing up with a wealth of information at their...
by Kesh | Oct 14, 2019 | Digital Marketing
Remember when brands were trying to figure out how to market to Millennials? Well Generation Z are beginning to take the spotlight and influence a complete restructure. Generation Z refers to the group of people that were born between 1995 and 2015. This group was...
